Apple iTunes Music Tech

Apple’s iTunes Radio Needs Disc Jockeys

transistor_radioDisc jockeys are instrumental to increasing music sales. They are extremely effective for generating interest in every aspect to the music culture.

Without these musical oracles creating atmosphere and personalizing the music with historical context and back story, how would we value music?

iTunes Radio needs DJ’s and who better than professional musicians playing the music that inspires them. Apple should hire musicians in every genre to create remixes of their favorite music.

I would love to hear music played by my favorite musicians, talking between songs or over them or whatever. The point is, I would love to hear what my favorite musicians listen to and why.

iTunes Radio should hire current and former musicians to record one hour segments of their personal favorites. Perhaps music that inspired them when they were growing up. Music they listen to when they are engaged in a particular activity. Our favorites have favorites too.

These DJ podcasts would inspire us all to revisit all manner of music with new purpose and meaning. This, I believe, would increase music sales.


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